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3 Tips for Extending the Life of Your Fleet's Wrapping

Feb 07, 2023

Vehicle wrapping lets you make a vehicle your own. If you own a business that advertises via your vehicles, vehicle wrapping allows you to create high-quality, custom advertisements that will catch people's eyes every time you're on the road! According to Big Picture Graphics, fleet vehicle advertising is one of the most effective forms of marketing. In fact, it's 15 times more effective than other advertising media. Preserve your fleet's vehicle wrapping with these three tips!


1. Choose the Right Professionals


High-quality vehicle wrapping starts with proper installation. There can be a slew of issues brought on by improper wrapping. Poorly wrapped vehicles will quickly fade and chip away, leaving your business fleet dull and bare. Even worse, it could make your vehicles look ragged and unprofessional. If a good-looking fleet of vehicles is what convinces consumers to check out your business, a crumbling fleet will just as likely deter them. It's important to make sure you thoroughly vet whoever is responsible for installing your vehicle wrapping.


2. Wash Your Vehicles


Of course, regular vehicles get exposed to a lot of grime. However, a fleet is much more susceptible to the elements, as it may be on the road much more often than your standard car. Your fleet is your workhorse. If left unchecked, the bug splatter and mud spray that may seem like a non-issue for a standard vehicle will ruin your wrapping. Taking time to wash off the mud and grime protects your wrapping and helps the wrap last longer.


3. Keep Them Out of the Sun


Sunlight is dangerous to any paint job. However, the sun is an outright menace to your fleet. Vinyl, which most vehicle wrapping is composed of, is particularly susceptible to the sun. On a hot day, vinyl risks melting or having colors blend together. Even on cooler days, being in direct sunlight can lead to bleaching and fading of the colors of your wrap. Phone numbers, names, and logos become muddled very quickly. Your fleet isn't doing any advertising if no one is able to read it. Whenever possible, keep a wrapped fleet out of sunlight.


Your fleet should be an investment that helps support and grow your business. Vehicle wrapping allows you to create long-term advertisements that can be easily viewed wherever you are. To get started with vehicle wrapping services, call us at Killer Custom Wraps today. We're happy to wrap your business vehicles and more!


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